Scott Samuel "Scooter" Braun is an American businessman, record executive, and former talent manager serving since 2023 as chief executive officer (CEO) of Hybe America, the North American branch of South Korean entertainment company Hybe Corporation. He is credited with having discovered Canadian singer Justin Bieber in 2008, whose success foresaw the establishment of Braun's record label RBMG Records, a joint venture with R&B singer Usher. Braun has also served in career management for artists including Ariana Grande, Kanye West, Demi Lovato, J Balvin, Ozuna, Dan + Shay, and the Kid Laroi, among others. He retired from artist management in 2024.
Justin Bieber is leaving Drew House behind and starting a new venture because he believes his fashion brand no longer represents..