How do you value a football club? Why luxury brands may hold the secret

It is a question playing on the minds of Sir Jim Ratcliffe, Sheikh Jassim Bin Hamad Al Thani and Manchester United’s other suitors. The Glazers have already come up with their own answer, while Todd Boehly and Clearlake Capital had to grapple with it before buying Chelsea last year. How exactly do you value a [...]