Twitter explainer: What are rate limits and why are they causing advertising headaches

Twitter explainer: What are rate limits and why are they causing advertising headaches

City A.M.

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Twitter advertising troubles may have gone from bad to worse after Elon Musk has put his foot in it again – this time by restricting users’ viewing limits over data concerns. On Saturday, the billionaire ex-CEO of Twitter imposed a temporary ‘rate limit’ on all users, effectively capping the number of Tweets that accounts can [...]

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