As Direct Line cuts costs, where does its brand stand with the UK public?

As Direct Line cuts costs, where does its brand stand with the UK public?

City A.M.

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YouGov’s chief executive Steve Hatch takes a closer look at the data behind the biggest stories in business. Direct Line recently announced a cost saving plan that is expected to lead to 550 job losses. The measures, revealed in a trading update issued on Monday, will include a “series of initiatives” designed to deliver around £50m in [...]

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