Standard Heating, Cooling & Insulating: Expanding access to comfort and energy efficiency in the Capital District

When Standard’s CEO Jennifer Keida was 9, she could outrun and out-throw most boys her age. But when she showed up for boys’ baseball practice — since her school didn’t have a softball team — the coach shut her down, telling her and her dad that it "wouldn’t be fair" for her to take a boy’s spot. That moment lit a fire in Jenn, driving her to challenge stereotypes and push beyond limits. Today, that same determination fuels her leadership at Standard Heating, Cooling & Insulating. Founded…