Boohoo will rebrand to Debenhams as it shifts to a marketplace model to house its brands in the first phase of its turnaround plan. The Manchester-based company has been struggling with low sales for its youth brands—Boohoo, PLT, and MAN—posting a pre-tax loss of £147.3m in the first six months of 2024. But Boohoo said [...]
Full ArticleBoohoo rebrands as Debenhams in shift to a marketplace model
City A.M.
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