United States: Two-Faced? Coppertone Case Tests Whether Factually True Claims Are Deceptive - Kelley Drye & Warren LLP

United States: Two-Faced? Coppertone Case Tests Whether Factually True Claims Are Deceptive - Kelley Drye & Warren LLP

Mondaq

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Can claims that are factually true still be deceptive? This is the question before a Connecticut federal court. Last summer, Tonya Akes, a consumer, sued Beiersdorf, Inc., maker of Coppertone...

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