Is Mobile Legends: Bang Bang Indirectly Deepening Chinese Soft Power In Southeast Asia? – Analysis

By Gwendolyn Yap

In 2024, the Chinese gaming industry achieved record sales of US$44.8 billion domestically and US$2.55 billion internationally, marking its highest earnings since official data tracking began in 2003.[1] As the second-largest gaming market globally, behind the United States, companies in China have produced...