Interview: UC Davis professors discuss COVID-19 vaccine misinformation

TODAY AND TRY TO AVOID ALL THEPUDDLES ON THE ROAD THERECAUSING SOME PROBLEMS THECOVID-19 VACCINE ROLLOUT ISSLOWER THAN WE'D LIKE RIGHT.BUT THERE'S ALSO RESISTANCEBREWING DRIVEN BYMISINFORMATION IN SOCIAL MEDIAAND THE INTERNET RAISINGIRRATIONAL FEARS THAT ARE NOTSUPPORTED BY SCIENCE OR FACT.JOINING US NOW PROFESSORSJUNE WHEN JAY AND MAGDALENAVOIDS SACK FROM THE U C DAVISSCHOOL OF COMMUNICATIONS GUYS,THANKS SO MUCH FOR BEING HERETODAY.

HOUR LATER.

JIM I WANTTO START WITH YOU BECAUSE YOUHAVE DONE RESEARCH THATACTUALLY SHOWS BY TAGGINGTHINGS ON THE INTERNET THATWRONG OR INCORRECT.

WE CANACTUALLY FIGHT IN FROM AMISINFORMATION EXPLAIN THAT.YES SO AT FIRST I WANT TOINFORMATION IS NOT FOR AMISSED MISSION COSTS LIFERIGHT SO HAS SPREAD OFMISINFORMATION ON WE TESTEDWHETHER TO ATTACKMISINFORMATION WASOCCASIONALLY ABLE WOULDACTUALLY INCREASE PEOPLE'SKOVACS HE ADDED IT.

AFTEREXPOSURE SO THAT'S WHAT WEFIND WITH THE EVIDENCE SOLET'S SEE IF WE ARE ABLE TOTAG MISINFORMATION ON SOCIALMEDIA WE'RE ABLE TO PLACEBECAUSE PRO VACCINE ADDED YOUTO SAY THAT I THINK THISAPPROACH IS GOING TO DETER THEHARM IS INFORMATION RIGHT.NEXT THE ENDAND SIMPLY BY TAGGING STUFFTHAT'S INCORRECT.

WE CANREALLY MAKE A DIFFERENCE.

ITHINK A LOT OF PEOPLE MIGHTTHINK DOES NO GOOD BUT YOU'REFINDING SAYS IT REALLY DOES ALOT OF GOOD.YES OUR LAST SO IF WE SEETHAT MOST PEOPLE CAN BE HOW TOCONFORMATION ON SOCIAL MEDIAAND OUT TO A LOT TO THE SIDEINTO THE PUBLIC WHO WAS TO HOWASSESS INFORMATION OR TO MAKEFAST DECISIONS MAGDALENA LET'STALK TO YOU FOR TALKING ABOUTHOW THIS INFORMATION AND ISTHIS REALLY IMPORTANTINFORMATION.CAN HELP US MOVING FORWARDFIGHTING MISINFORMATION ONLINEHOW IMPORTANT IS THIS TO OURSOCIETY.I WAS DOING WHEN SAID ITABSOLUTELY GIVEN THAT THELIVES OF INDIVIDUALS ARE ATSTAKE AND THE HEALTH OF OURCOMMUNITIES AND I THINK THATWE AS SCHOLARS ACADEMICS ANDNEED TO INCREASE OURCONNECTIONS WITH SOCIAL MEDIAPLATFORMS AND GET THATRESEARCH OUT THERE AS WE'REDOING RIGHT NOW SO THAT THEACADEMIC COMMUNITY.

PETS THATALL THESE DIFFERENTINTERVENTIONS CAN ACTUALLYINFLUENCE WHAT SOCIAL MEDIAPLATFORMS DO AS WELL AND ALSOWE CITIZENS AND WE INDIVIDUALUSERS OF SOCIAL MEDIA ALSOPLAY A KEY ROLE.

SO WHEN WESEE MISS INFORMATION ONLINE WESHOULD SPEAK UP WE AND FACTCHECK OF THAT OURSELVES ANDALSO I BELIEVE THAT IN THECASE OF COVID VACCINE.

WE ANDTHE SOCIAL INFLUENCE IS THEKEY IF WHILE SO WHEN YOU GETTHE VACCINE.

POSTED ON SOCIALLET PEOPLE KNOW THAT YOU'REFEELING WELL RIGHT AND THATCAN ACTUALLY IN MY VIEW ALSOREDUCE PAXTON HAS BEEN SEEINGTHE CASE OF COVID-19 ACTIONNATION SO NOT ONLY DO WE TAGTHE BAD STUFF WE SHOW PEOPLETHE GOOD STUFF AS THEY CANMAKE A HUGE DIFFERENT TIMINGIS EVERYTHING HAS BEENSTUDYING THIS FOR MANY YEARSDOING.DID YOU EVER EXPECTED TOHAVE SUCH AN COMING OUT ATTHIS TIME WHEN WE'RE DEALINGWITH COVID AND ALL THEELECTION STUFF AND EVERYTHING.EXPECTED COVID IT WOULD BEJUST SUDDENLY SHIFT THISSOCIETY SO HARD BUT THEMISINFORMATION PROBLEMVACCINES PASSING LINGERINGTHIS SITE FOR A LONG TIMESTARTING LIKE MANY YEARS AGOIS THAT DROP DOWN THEM ANDACTUALLY WAS THAT INFORMATIONCIRCULATING FOR SUCH A LONGTHIS IS DOES DEATH EVERYTHINGCOMING TOGETHER AND PUTTINGTHIS MISINFORMATION EPIDEMICON THE TOP RESEARCHERSCOMMUNICATION, RESEARCHERS SAYOH WE'RE GLAD TO HAVE SUCHTIME TIME THAT CAN REALLYINFORMS OUR WORK GOING FORWARDAS A SOCIETY.

BEEN PATIENT.

SOLET ME ALSO AS YOU GUYS HAVE AFACEBOOK LIVE COMING UP TODAYTO TALK MORE ABOUT THIS BEFOREINTEREST IN MEDDLING WHEN ITWHEN IS THIS HAPPENING.IT'S AT 11:00AM TODAY ANDWILL BE PROTESTS LIKE FOR YOUTO FACEBOOK AND WHETHER IF I'MNOT MISTAKEN.GOT JUST SO SUPER IMPORTANTINFORMATION TO GET OUT IF YOUWANT TO JOIN AND LISTEN ANDIT'S REALLY INTERESTING TOTHINK THAT I CAN MAKE A BIGDIFFERENCE ONLINE BY WHAT IVIEW HOW A CLICK AND WHAT ISAY ONLINE AND FIGHTINGMISINFORMATION.

AGGIELAND ANDMIKE AND JIM WHEN THANK YOU SOMUCH FOR JOINING US THISMORNING.

IT'S INCREDIBLERESEARCH YOU GUYS ARE DOING.THANK YOU FOR HAVING THANK 51RIGHT NOW LET'S GET OVER TO