Aunt Jemima Reveals New Name and Logo.
PepsiCo, the brand’s parent company, released a statement announcing the new name as Pearl Milling Company.
We are starting a new day with Pearl Milling Company, PepsiCo Spokesman, via statement .
Aunt Jemima products were long criticized for featuring a racist caricature stemming from slavery.
The Pearl Milling Company originally created the ready-made pancake mix in 1889.
The announcement of Aunt Jemima’s rebranding last June led several other food brands, including Uncle Ben’s, to follow suit