Pepsi Where's My Jet Documentary movie trailer - Netflix - Plot Synopsis: The year was 1996, and the cola wars were raging.
Pepsi needed something huge to compete with Coke so they rolled out their biggest campaign ever: "Pepsi Stuff" It featured a soon-to-be infamous commercial that claimed for 7,000,000 Pepsi points you could win a Harrier Jet (one of the most advanced military jets of the time).
Pepsi execs assumed the astronomical "price" of the military plane was set high enough to indicate it was a joke, but ambitious & cunning college student John Leonard saw it as a challenge.
Enlisting the help (and funding) of mountaineering buddy Todd Hoffman, the 21-year-old hashed out a plan to score the grandest prize of all.
What ensues is an outrageous goose chase for the infamous Harrier Jet and a legal battle with Pepsi that changed advertising forever.
Directed by Andrew Renzi release date November 17, 2022 (on Netflix)