E3 Announces , the Gaming Expo , Will Never Return.
TechCrunch reports that E3 has announced the annual Los Angeles-based gaming expo will be ending its decades-long run.
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After more than two decades of E3, each one bigger than the last, the time has come to say goodbye.
Thanks for the memories, E3 statement, via TechCrunch.
After being founded in the mid-90s and experiencing a decade of steady growth, the event struggled in the mid-00s and was downsized over time.
Prior to 2020, the industry-only event was opened up to the public, revitalizing the event and ushering in a new era for E3.
In 2020, the in-person event was canceled due to COVID, and a virtual version of the show failed to come together that year.
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While the show's organizer, the Entertainment Software Association (ESA) did manage to hold an online event in 2021, it canceled the show in 2022.
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According to ESA, after failing to garner enough interest, the event was also canceled for 2023 and 2024.
TechCrunch reports that E3 represented the best of gaming when the event hit its peak, unveiling huge titles and next-gen consoles.
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TechCrunch reports that E3 represented the best of gaming when the event hit its peak, unveiling huge titles and next-gen consoles.
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However, much of the events buzz depended on Sony, Microsoft and Nintendo whose interest in the expo began to wane as the consumer tech market has evolved over time.
However, much of the events buzz depended on Sony, Microsoft and Nintendo whose interest in the expo began to wane as the consumer tech market has evolved over time.
However, much of the events buzz depended on Sony, Microsoft and Nintendo whose interest in the expo began to wane as the consumer tech market has evolved over time.
The prevalence of virtual events and single-company press conferences for major releases also helped contribute to the fall of consumer gaming expos like E3