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TikTok is urging its users to take action against a potential ban in the United States.
The app has been sending push notifications to its millions of American users alerting them about a new bill that could force TikTok to be sold in order to remain available in US app stores.
The push notifications state, "TikTok is at risk of being shut down in the US.
Call your representative now." Users are then directed to "speak up now" and given a shortcut to dial their representative's office based on their zip code.
These push alerts are already having an impact, with House staffers reporting a flood of calls coming in.
However, despite the increased attention, TikTok's resistance to the bill may not be achieving the desired effect.
The influx of calls may actually be "backfiring" and increasing support for the bill among members of Congress.
The future of TikTok in the US hangs in the balance and we'll keep you updated, on Fan Reviews News.