70 years ago in July 1955, just a few days after creating Alpine, Jean Rédélé presented his first three A106s to the top management of Renault.
By positioning blue, white and red cars in front of the historic building in south-west Paris, the young entrepreneur skillfully set the scene for his ambitions to create a French sports brand based on Renault powertrains.
His confidence was infectious, and he quickly obtained the support of the Renault HQ.
It was the start of a wonderful adventure – through innovation, industry and motorsports - that continues to this day.
The series ‘Alpine, 70 years’ tells the story of this epic tale, full of achievements and challenges, and sheds light on the brands ambition to grow and evolve over the next few years in several themed episodes.