Imagine earbuds that do more than just play music, they connect to your brain.
Today on Entrepreneur Elevator Pitch: On the Street, we meet Kevin Nguyen from Niura, a neurotech company that transforms regular earbuds into tools that monitor focus and stress in real time.
Rogers Healy sees powerful potential here, but reminds us: when you're stepping into the wearables space, you're stepping into Apple's arena.
His suggestion?
A licensing model might be the smartest path forward.
Would you wear earbuds that help you work smarter?
Smart business buying starts with Amazon Business.
Learn more here: https://entm.ag/amazonbusiness