£180m IPL franchise brand values RANKED in new data

£180m IPL franchise brand values RANKED in new data

City A.M.

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The business value of the Indian Premier League (IPL) has risen to $16.4bn while the brand value has increased in 2024, according to a report. The Chennai Super Kings reportedly now have a brand value of $231m with all but one side – the Lucknow Super Giants – coming in above $100m. The data, from [...]

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