United States: FTC Finalizes Revisions To The Endorsement Guides, Proposes New Rule For Consumer Reviews And Testimonials And Updates FTC Staff Guidance - Sheppard Mullin Richter & Hampton

United States: FTC Finalizes Revisions To The Endorsement Guides, Proposes New Rule For Consumer Reviews And Testimonials And Updates FTC Staff Guidance - Sheppard Mullin Richter & Hampton

Mondaq

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The Federal Trade Commission's ("FTC") Endorsement Guides have evolved over the past forty years from regulating celebrity endorsements and testimonial advertisements to policing social media advertising...

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