Tennis legend Roger Federer has faced some of the toughest opponents on the court, but nothing could prepare him for this match—against Elmo and the alphabet!
Watch the On Super Bowl 2025 commercial as the 20-time Grand Slam champion steps off the court and into an unexpected challenge: answering Elmo’s rapid-fire questions about letters.
O and N?
Q and C?
Seems simple, right?
Well, let’s just say things take a hilarious turn as the Sesame Street favorite keeps Federer on his toes in a way no opponent ever has.
With plenty of playful back-and-forth, this ad proves that whether you’re chasing trophies or just trying to keep up with Elmo, the right shoes can help you stay on your game.
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